MTN has urged Nigerians to leverage the power of the internet to do extraordinary things for self development that make for a better life in 2015.
The telco said its decision to educate Nigerians on abundance opportunities available on the internet informed it’s concept of BetterMe campaign.
The campaign include the unveiling of the My2015BetterMe app and three 2015 BetterMe data bundle offerings for customers across all strata.
Speaking at the launch ceremony, General Manager, Corporate Affairs, Ms. Funmi Onajide highlighted the current trend in the telecoms industry as evidenced in the movement from predominantly voice services to data and digital services.
“In the past, the focus was on voice - that is the ability to connect people so that they could make phone calls. This industry has achieved that with well over 100 million active subscribers in Nigeria of which MTN has 60 million subscribers as at the end of 2014; that dispensation was known as Telco 1.5. Now we are moving to Telco 2.0 which is characterised by full scale focus on data and digital services leveraging the power of the internet,” said Onajide.
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